Edward Bernays,
Sigmund Freud's nephew.
Father of the term Public Relations (P.R.) and modern day
advertising as we know it. 'He taught corporations how
How to make people want things they didn't need
by linking massed produced goods to their unconscious desires".
This is a documentary about Him,
It's part of a series called
"THE CENTURY OF THE SELF"
Part 1
Part 2
Part 3
Part 4
Part 5 (Part 5 has no sound on you tube)
Part 6